Core Values & Objectives

CORE VALUES

• Sustainability: Promoting practices that ensure the long-term viability of cultural and natural resources.

• Integrity: Conducting business with honesty, transparency, and
accountability.

• Collaboration: Fostering partnerships and alliances for the
betterment of the tourism industry.

• Inclusivity: Embracing diversity and ensuring accessibility for all.

• Innovation: Encouraging creativity and adaptability in the face of
evolving tourism trends.

OBJECTIVES

1. Promote and preserve Ghana’s rich cultural and natural heritage.
2. Advocate for sustainable tourism practices among member attractions.
3. Facilitate networking and collaboration among tourism stakeholders.
4. Enhance the economic impact of tourist attractions and sites.
5. Educate and raise awareness about responsible tourism.

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